It opens the door for spammers – Spammers are looking for any way to get ahold of fresh new batches of contact information.It goes against data protection and privacy regulations – With recipient email addresses exposed, you risk violating laws and regulations such as GDPR but also causing concern among the recipients regarding which third parties now have their address and how they might use that information.In this section, we teach you how to avoid doing the same, but before proceeding to that, let’s break down why using the To field for bulk campaigns is such an issue: In the previous section, we warned you that defining your bulk email recipients in the To field will lead to the exposure of the email addresses of all the recipients. How to send bulk emails from Outlook and hide recipients Why should you be hiding recipients? Then, inspect the email either manually or using an email testing tool, and once you are are happy with how it’s looking, feel free to click the Send button.ĭepending on how big your contact list is, delivering the email might take anywhere from a few seconds to a couple of minutes. Step 4 – Complete a final review and sendīody of the email? Done! Recipients list? Set! What’s left for you to do before firing off the bulk email campaign? Conduct a final review!įirst, make sure you comply with the latest sender requirements from Google and Yahoo. If this is not what you want to do, please proceed to the next section of this article, where we explain how to keep the recipients hidden. The name of the list should be pasted in the To field, thus making all the contacts on it recipients of your bulk campaign.ĭo keep in mind that by using the To field, you expose the entire list of contacts to every recipient. This step is where the Outlook contact list we created earlier comes in. With the email copy ready, it’s time to define the recipients of your bulk email campaign. Step 3 – Set a contact list as the email recipient So, to start, you can simply go into your Outlook email account, click on New Mail/New Message, and write or paste the email copy. The process of composing the email will look basically the same for your bulk campaign, be it email marketing or another bulk campaign type, as it does for single-email campaigns. This is done by unclicking the New Outlook option at the top of your screen. Note: If you are using the latest version of Outlook for Mac, you will need to revert back to an older version to create a contact list. This will cause a new pop-up window to appear where you need to name the new list and select the contacts. This is done by navigating to the People tab and then selecting New contact list. To make the tedious task of bulk emailing a bit easier, it’s recommended to group your selected contacts once you have your Outlook desktop app or web app running. So, if you want to learn more, keep reading! How to send bulk emails from Outlook Step 1 – Put your contacts in a group In this article, using a step-by-step approach, we tackle how to send bulk emails in Outlook email client as part of our growing bulk email-sending series, covering services such as Gmail, Salesforce, and so on. But, on top of that, they are also efficient and effective, and can even come with a dash of personalization. These campaigns are quick to create as they bear universal messaging and are sent to non-segmented email lists. Doing so manually is obviously not an option, and that’s where sending mass email/bulk email campaigns comes in handy.
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